We can hardly believe Exeter Trails will be 3 years old this year! If you’re still not up to date with exactly what Exeter Trails is, here’s a brief overview.
Exeter Trails was a project launched in July 2013, and centres around 5 maps which depict over 100 independent businesses from the local area. The project was spearheaded by Bunyip’s Mattie, alongside traders and indie shopping enthusiasts from Cafe@36, The Real Food Store, Penny’s Recipes and No Guts No Glory. The maps cover 5 categories: Creativity, Food Glorious Food, Cafe Culture, Activities & Hobbies and Bygones & Boutiques.
The purpose of trails is obvious: getting as many people as possible to see the amazing array of shopping that Exeter has to offer if you step off the high street. Colourful cafes and beautiful boutiques are in abundance here – you just need to have the tools to find them. Walking through Exeter City Centre can sometimes feel like walking through any other town centre, but what sets us apart from everyone else are the home grown start ups, the local people selling what they love and the hidden gems down the back streets. The trails team believed (and still do!) that if only customers could find these shops, they’d love them.
The success of trails has been wonderful to see, and in the 3 years since then the maps have been updated and reprinted, and gone through an online revamp to a shiny new website. You can still grab the physical maps, with artwork designed by awesome local artist Philip Harris (check out more of his illustrations here) from all over the City – in the independent shops themselves, as well as in the Tourist Information Centre and Exeter Library.
You can also download all 5 maps from the website, and browse through all of the independent businesses featured. If you own an indie business locally, make sure that your page is up to date! You can claim your business and in turn edit your page, make it as beautiful as possible and even upload events and news. If you’re not sure how to do this, pop an email over to firstname.lastname@example.org. Let’s utilise this wonderful project, and fingers crossed for even more people finding all of Exeter’s fantastic independent offerings in the future.